---
title: 4-30-26 Miller Ad Agency Roundtable Webinar
description: In today’s historically expensive and increasingly volatile market, many businesses struggle to extract maximum value from their marketing efforts.
image: https://content.strategicsource.com/hubfs/Miller%20Ad%20Agency.jpg
---
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# ** Miller Ad Agency Roundtable Webinar:**
## **From Costly Mistakes to High-Impact Wins – Building Resilient Marketing Systems**
### Webinar Description
In today’s historically expensive and increasingly volatile market, many businesses struggle to extract maximum value from their marketing efforts. Inefficient strategies, misaligned investments, and overlooked opportunities can quietly drain budgets while limiting overall impact.
This roundtable webinar will explore the most common—and costly—mistakes organizations make in their marketing, and how to turn them into high-impact wins. Attendees will gain insight into how evolving tools like AI are driving new efficiencies, where to optimize spend without sacrificing performance, and how to build more resilient marketing systems that perform in both strong and uncertain market conditions.
Through an open discussion format, business leaders will learn how to rethink their approach to marketing investment, uncover hidden opportunities, and drive both short-term results and long-term growth.
### **Attendees Will Learn:**
- The biggest mistakes businesses make in their marketing efforts
- How AI is driving efficiency and reshaping modern marketing strategies
- Where to find higher-impact results without increasing overall spend
- How to evaluate and adjust marketing investments in both strong and challenging markets
### **Key Takeaways:**
- Identify costly marketing mistakes and uncover hidden opportunities
- Walk away with practical, immediately actionable strategies
- Learn how to ask better questions to drive both short- and long-term results
### Register for the Webinar
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## Your Presenter:
**Erik Radle**
### Miller Ad Agency
Erik Radle is the CEO of Miller Ad Agency, a Dallas-based firm with a team of 25 professionals who have created and placed over $2 billion in digital and traditional media over the past 42 years. Prior to his work in the agency world, Erik spent more than a decade in executive-level operations, culminating as a Managing Partner for one of the largest auto dealer groups in Texas.
He has also held national leadership roles in sales and marketing for Mazda North America, Subaru of America, and Daimler AG. Today, Erik is a frequent speaker across North America and Europe, sharing insights on advertising, marketing strategy, and building high-performing systems.
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